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Ron LaSalle, RN BSN MBA CHPCA -- President/CEO

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Ron LaSalle is a healthcare professional with over 20 years of proven management leadership abilities with strengths in finance, marketing, strategic planning, team development, regulatory compliance and physician relations.

 

Known as a compassionate leader in the hospice industry, Ron started his career with hospice as a Registered Nurse and has since held numerous positions.  He has worked for hospice programs in New York, Wisconsin and North Carolina.  He currently serves as a CEO for a Hospice and Palliative Care program in North Carolina.  To date, he has provided specialized assistance to scores of hospice programs nationwide.  While directing a hospice in Wisconsin, he served on the state hospice organization board of directors.  He presently serves on numerous healthcare advisory committees.

 

Ron has developed many cutting edge programs and techniques and has provided many educational opportunities to hospice personnel.  He is distinguished from other consultants in that he has extensive hospice experience and limits his services to hospice programs.  Ron is passionate about hospice care and has invested much time in research and development of hospice specific services to empower agencies to become more effective in their mission.

 

Margaret K. (Meg) Brady
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Margaret K. (Meg) Brady is Professor of English at the University of Utah, where she has taught courses in oral history, the life story, and folklore for over 30 years and has been honored with several prestigious teaching awards. She is also the founding Director of YourStory: Record and Remember, a program to record the life stories of all Utahns, especially those in hospice care. Besides training her own university students in the art of eliciting life stories, Dr. Brady has been actively involved in training hundreds of hospice staff and volunteers in the strategies of recording life stories,life reviews, and ethical wills. A graduate of Naropa University’s Contemplative End-of-Life Care program, Brady’s work with hospice patients and cancer survivors provides wonderful audio material that enriches both workshops and speaking engagements with humor and insight. She has been an inspirational featured presenter at national conferences and at regional meetings of hospice and palliative care associations.

Meg’s workshop topics include: Creating and Implementing Life Story Recording Programs; Engaging and Enriching Volunteer Opportunities; The Life Story: A Marketing Bonanza; Ethical or Spiritual Wills: Every Hospice Patient’s Right. Speaking engagement topics are developed with your particular needs in mind. You may reach Meg at: meg.brady@utah.edu or by phone (801) 541-5374.

Rachel Schmidt
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Rachel Schmidt’s company Healthcare Marketing & Strategies mission is to improve access to quality hospice care through public education, professional training and consumer advocacy.  She conducts workshops for health care professionals and consumer groups on the benefits of hospice and palliative care.

 

With a team of healthcare professionals the firm offers road maps for hospice providers to effectively hone their marketing strategies and educate their surrounding communities on the benefits of hospice care.

Rachel works to be an independent voice for hospice growth and understanding by increasing professional knowledge and raising public awareness so that hospice is readily accessible for Americans of all ages.

Prior to entering the hospice arena, Rachel worked for Bristol-Myers Squibb for 24 years in sales and marketing.  Rachel is a graduate of Hunter College, New York City with a bachelor’s degree in Health Education.

 

If your needs include marketing/public relations ideas or staff development training that addresses the business side of hospice contact Rachel at rachel.schmidt@comcast.net or by phone at (804) 360-7761.

 

Vince Bartlome

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Vince Bartlome has over 25 years of combined experience in marketing and healthcare.  Growing up in Salt Lake City, Utah, Vince earned his degree in Sociology at the University of Utah.  He then worked for British Petroleum as a marketing executive for several years before relocating to North Carolina.  For the last ten years, Vince has worked as a Director of Social Services in the long term care industry and then as a VP of Outreach and Marketing for two hospice organizations.  In 2007, Vince delivered a presentation to a national audience of the NHPCO’s Management and Leadership Conference.  He was also on the Speaker’s Bureau and qualified to present CE contact hours for nurses and CNA’s.  

Vince is currently a member and past president of the Catawba Valley Toastmasters, the Western North Carolina Alzheimer’s Advocacy Committee and serves as Co-President of the Unifour Social Workers Support Group.  He is a private pilot who enjoys travel, do-it-yourself home renovation / landscaping and his pets.  You can contact Vince at vbart@embarqmail.com.

Carol Anne Slater MA, DMS, RGN, DOH

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Carol Anne has 15 years’ experience at board level in the hospice sector, as an executive director and Chief Executive.  She has managed significant change management programmes and has led performance management and improvement programmes for England’s health authorities.

 

Carol Anne started her career as a nurse and was awarded a silver medal for clinical services.  She developed her role in corporate healthcare management, earning the reputation for the successful reconfiguration of a large Hospice; taking it from a failing organisation to a national model of good practice.

 

She was awarded the fellowship from the UK Government to research the hospice needs of people with HIV infection and to define a model of good practice suitable for the UK.  The research was carried out in the UK, Europe and the USA.  This resulted in the development of “Integrated care pathways for patients with HIV infection based on individual needs assessment” It was adopted as a model of good practice for the UK.

 

She is an energetic individual, an innovator and lateral thinker.  She is recognised for her visionary solutions and developing services in complex markets.  She is a strategic thinker who possesses excellent communication skills with a persuasive open management style.  More recently she as delivered on challenging fundraising strategies and corporate donor support for the Hospice sector as an independent Business Consultant.

 

Carol Anne has gained a number of clinical and professional qualifications; including a graduate of Greenwich University, London with a master’s degree in strategic business studies and marketing.

 

Her clinical knowledge and professional experience puts her in a powerful position to lead strategic fundraising and business development programmes on an international platform for the hospice sector.  You may contact Carol Anne at: caroloanne.slater1@tiscali.co.uk

Lawrence Cronk, M. Div.

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Since 1989, Larry has worked as a social worker, bereavement coordinator and chaplain with hospice organizations in New York and North Carolina.  In the past, Larry has served as a hospital chaplain and was a minister for several churches.  Larry is a caring professional who provides information in areas of self-improvement and spirituality, complicated grief and bereavement.  Hospice personnel identify with his message and gain insight they can incorporate in their practice.  Contact Larry at preacher28@earthlink.com.